DreamfitDreamfit is operated by [Dreamfit Legal Entity, Inc.] ("Dreamfit", "we", "us"), registered at [123 Example Blvd, Dover, Delaware, USA]. We provide a web service that lets you upload a photo and see AI-generated virtual try-on imagery of clothing.
For privacy questions: privacy@dreamfit.app. Our Data Protection Officer / EU representative: [dpo@dreamfit.app / EU rep address].
This Policy applies to dreamfit.app and related subdomains, our web app, and anyone using our services in the United States and European Economic Area. It does not cover third-party stores you reach through "Shop the look" affiliate links — those have their own policies.
| Category | Examples | Source |
|---|---|---|
| Account | Google name, email, Google user ID, avatar | Google OAuth (you authorize) |
| Uploaded photos | The portrait/body photo you upload for try-on | You provide |
| Generated images | AI try-on result images | Created by our service |
| Derived biometrics | Face/body geometry extracted to perform try-on (special-category) | Computed from your photo |
| Usage & device | IP address, browser, pages viewed, clicks, "creates" used | Automatic |
| Payment | Billing amount, plan, last 4 digits (we never store full card) | Stripe |
| Cookies | See our Cookie Policy | Automatic |
To generate a try-on we extract facial/body geometry from your photo. This is special-category data under GDPR Art. 9 and "biometric identifiers/information" under the Illinois Biometric Information Privacy Act (BIPA). We process it only on the explicit consent you give in our Portrait & Biometric Consent form, which you may withdraw at any time.
We do not sell, rent, or profit from your biometric data (BIPA §15(c)). Geometry is destroyed on the schedule in Section 9 and our written retention policy.
We require each sub-processor to contractually protect your data. We disclose data to authorities only where legally required.
Our hosting and processing occur in the United States. If you are in the EEA/UK, we rely on Standard Contractual Clauses (SCCs) / UK IDTA and supplementary measures to lawfully transfer your data. Contact us for a copy of the safeguards.
| Data | Retention |
|---|---|
| Uploaded source photo | Deleted immediately after the result is generated (not retained). |
| Derived face geometry | Deleted immediately after generation (BIPA written destruction policy). |
| Generated result (not saved) | Auto-deleted after 30 days, unless you click "Save". |
| Saved result | Kept until you delete it or close your account. |
| Biometric hard cap | Under BIPA, no biometric retained beyond 3 years from your last interaction. |
| Account & profile | Purged within 30 days of account deletion (backups per schedule). |
| Payment records | Retained as required by tax law ([7 years]), card numbers never stored. |
You can delete any result anytime from Account → My results, and export or erase all your data from Account → Privacy & data.
EEA/UK (GDPR): access, rectification, erasure, restriction, portability, objection, and withdraw consent at any time. California (CCPA/CPRA): know, delete, correct, opt-out of "sale"/sharing, and limit use of sensitive data. We do not sell personal information.
Exercise rights via privacy@dreamfit.app or the self-service tools in Account. We respond within [30 days / 45 days CA]. You may lodge a complaint with your supervisory authority.
Dreamfit is for users 13+ (COPPA). In the EEA we require users to be at least 16 (or the member-state minimum) to give consent for biometric processing. We do not knowingly collect data from children below the threshold; if we learn we have, we delete it.
We use TLS in transit, encryption at rest, access controls, and least-privilege processing. No method is 100% secure; we notify affected users and authorities of any breach as required by law (GDPR 72-hour rule).
We may update this Policy. Material changes are notified by email or in-app at least [30 days] before they take effect, and we revise the "Last updated" date.